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Privacy Policy

Last updated: March 13, 2026 (draft)

ByeWhy ("we," "our," or "us") operates the ByeWhy churn survey service for Stripe merchants. This Privacy Policy describes how we collect, use, and share information when you use our website, services, and related products (the "Service").

1. Information We Collect

We collect information in the following ways:

  • Merchant account data. When you install ByeWhy in your Stripe account, we receive data from Stripe such as your account ID, business name, and information needed to send surveys and attribute responses to your account.
  • Subscription and customer data (via Stripe). We receive limited data about cancelled subscriptions and associated customer email addresses so we can send feedback surveys on your behalf.
  • Survey responses. When your customers complete a churn survey, we collect and store their responses and associate them with your merchant account.
  • Bounce and delivery data. We track whether survey emails are delivered or bounce, and store bounced email addresses to help you maintain list hygiene.
  • Usage and technical data. We collect logs, IP addresses, and similar technical data necessary to operate, secure, and improve the Service.
  • reCAPTCHA. Our survey forms use reCAPTCHA to reduce abuse. Use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service.

2. How We Use Information

We use the information we collect to:

  • Provide, operate, and maintain the Service.
  • Send churn surveys to your customers at your request.
  • Store and surface survey responses and analytics in your Stripe dashboard.
  • Detect and prevent fraud, abuse, and technical issues.
  • Comply with legal obligations and enforce our agreements.
  • Improve the Service and develop new features.

3. Third-Party Services

We use the following third parties, each with their own privacy practices:

  • Stripe. Payment processing and Connect/Marketplace integration. See Stripe's Privacy Policy.
  • Amazon Web Services (e.g., SES). Email delivery and infrastructure. See AWS Privacy Notice.
  • Google reCAPTCHA. Bot protection on survey forms. See Google Privacy Policy.
  • Hosting providers. To run our servers and store data.

By using the Service, you consent to the transfer of your data to these providers as necessary to provide the Service.

4. Data Sharing

We share information only as follows:

  • With the merchant whose Stripe account is connected (i.e., survey responses and recipient data belong to that merchant).
  • With service providers who assist in operating the Service, under contractual obligations consistent with this policy.
  • If required by law, court order, or government request.
  • In connection with a merger, sale, or transfer of assets (with notice to you).

We do not sell your personal information.

5. Data Retention

We retain:

  • Merchant and survey data for as long as your account is active and as needed to provide the Service.
  • Survey responses in accordance with your account settings and our legitimate business needs.
  • Bounce records and logs for operational and compliance purposes.
  • Certain data as required by applicable law.

Upon account deletion, we will delete or anonymize your data in accordance with our retention and deletion procedures, subject to legal retention requirements.

6. Security

We use industry-standard measures to protect your data, including encryption in transit and at rest, access controls, and secure infrastructure. No method of transmission or storage is 100% secure; we strive to protect your information but cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have rights such as:

  • Access, correction, or deletion of your personal information.
  • Data portability.
  • Restriction or objection to certain processing.
  • Withdrawal of consent where processing is consent-based.
  • Complaint to a supervisory authority.

To exercise these rights, contact us using the information below. We will respond within the timeframes required by applicable law.

8. Children

The Service is not intended for use by children under 16. We do not knowingly collect personal information from children. If you believe we have collected such information, please contact us so we can delete it.

9. International Transfers

Your information may be processed in countries other than your own. We take appropriate safeguards (such as contractual commitments) to protect your data in line with applicable law.

10. Changes

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

11. Contact

For privacy-related questions or to exercise your rights, contact us at:
Privacy / ByeWhy
support@byewhyapp.com

Churn surveys for cancelled Stripe subscriptions.

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